SOUTH ASIAN CREATIVE SUMMIT

SCHEDULE


 

BREAKFAST & REGISTRATION

9:00-10:00 AM

Come together with fellow attendees and start the Summit day with a healthy breakfast and day jams (with a live DJ ofcourse) to get your energy right for a day of CREATIVITY!


.: CREATIVE INSPIRATION :.

 

KEYNOTE: MASTERCLASS ON WILD & CREATIVE GROWTH

10:00-10:30 AM

Payal Kadakia Pujji of ClassPass and Sa Dance Company

Payal steered Classpass towards a valuation of over half a billion dollars and with the same drive and commitment built the Sa Dance Company in tandem. This Masterclass will show you why staying true to your passion and not being afraid to ask for help will always lead you towards fulfillment and success.

 

THE ART OF [BRAND] SEDUCTION

10:30-11:15 AM

Zarna Surti of Tonal Journal

Aishwarya Iyer of Brightland

Stella Simona of Haati Chai

Brands that get it right create compelling content online that resonate offline. Hear these people, brand, and experience-conscious creative entrepreneurs tell their growth stories and why aesthetic and quality are crucial for any creative. Learn how they seamlessly weave their culture into their work and in turn further the South Asian diaspora footprint.


.: CREATIVE studio :.

 

Reena Bhansali, Founder of RB Communications & Hindi By Reena

Once you have your idea, leveling up usually requires a lawyer and a PR rep to guide you through the confusing (and expensive) steps. These speed round sessions will take you through how to build a press kit, how to budget, what's an NDA, LLC vs C Corp, why and how do you trademark, and all the questions that leave us googling for hours.

BUSINESS LAUNCHPAD

11:15 AM-12:00 PM

 

Saniya Waghray, Marketing Strategy at Disney

Perception is important but an authentic presence will create companions, cheerleaders and champions for you and your work. Learn what an elevator pitch really is, how to maximize the potential of LinkedIn, and strategies to navigate different networking channels to start fostering genuine connections. Basically, how to keep building your rolodex.

BUILD YOUR TRIBE: ONE PERSON AT A TIME

12:00-12:30 PM


lunch break:INTERACTIVE MUSIC EXPERIENCE & ARTIST EXHIBITION

On your lunch break (with a live DJ) enjoy the delicious spread by the Badmaash boys who love BOLLYWOOD, BIGGIE, & BUTTER CHICKEN. Get to know each other, share notes with friends, exchange handles, experience the music and have a visual vacation with the 12 Artists on the Art Bloc.


.: CREATIVE CURRENCY :.

 

From concept to shoot, learn from the freshest team on how to capture, edit, and perfect photo + video content. What works, what doesn't and how to create a studio where ever you are.

CREATE YOUR VISION

1:45-2:30 PM

 

Garima Verma, Digital Marketing at Paramount

Tips and tricks to become more organized, understand your audience, create solid content, and increase engagement across all your social platforms.

BUILD YOUR TRIBE: ONE LIKE AT A TIME

2:30-3:00 PM

 

Shawn Kalsi, Digital Marketer at Walt Disney Studios

Keertana Sastry, Casting at Bialy/Thomas & Associates

Entrepreneurs are slowly replacing big businesses, and with limited resources, creative ideas usually have to be presented to potential clients, media, brands, and agencies by the creatives themselves. This session will teach you how to do it right the first time.

CULTIVATE YOUR AUDIENCE

3:00-3:30 PM


DJ + Bites + Drinks + Art Bloc

BREAK

3:30-4:00 PM


.: CREATIVE CLIQUE :.

 

Babneet Lakhesar of Babbuthepainter

Arjun Mahendro of Badmaash

Nakul Mahendro of Badmaash

Refinery29

A 2018 collaboration vs compensation case study between Babbuthepainter, Badmaash LA, and Refinery29. Find out how to gauge the values of tangible worth (money) and intangible worth (relationships). Learn to see potential, when to ask for money and when to focus on the experience.

COLLABORATION VS. COMPENSATION

4:00-4:30 PM

 

Zeel Shah, Brand Solutions & Marketing at Saavn

Focused on the growth of the South Asian diaspora creative space - see a snapshot of where we were five years ago, where we are now and what the projections indicate. Is there room to grow? What have been some of the challenges? Are we making progress? Who's paying attention? Is it our time?

TRENDING: DIVERSITY & INCLUSION

4:30-5:00 PM

 

Ajay Relan, Co-Creator of #HashtagLunchbag

Ajay co-founded a movement (now a charity) called #HashtagLunchbag, which encourages friends (and brands) to get together to make and deliver lunch bag meals with “love notes” to the needy year-round. This Masterclass will show you why giving and service are key in self care and how a spontaneous idea slowly built a community into a worldwide movement.

kEYNOTE: MASTERCLASS ON THE ART OF GIVING AND GROWING A COMMUNITY

5:00-5:30 PM

 

An open discussion between our speakers and the attendees on questions, opinions, thoughts and love from the day of topics and sessions

Aua: ask us anything

5:30-6:00 PM


 

DJ + Bites + Drinks for this last chance at seeking out your community and making the connection!

HAPPY HOUR

6:00-7:00 PM